Two names, Citroën and Lacoste, have come together with a shared vision - to cultivate boldness, creativity and optimism. The result of these common values: the new Citroën Lacoste Concept.
To be unveiled at the forthcoming Paris Motor Show, this new model is an emblem for a state-of-mind and a lifestyle. Clearly alluding to leisure and pleasure, it takes a simplified, no-nonsense approach to motoring - without forgetting refinement - and transports passengers to a lighter, fresher world.
The Citroën Lacoste Concept is both resolutely Citroën and typically Lacoste. Positioned at the crossroads of the automotive world, where fashion and sport meet, it makes a number of references to all three sectors. The technology on board also strikes a playful note, underlining the apparent paradox between design expertise and lightness of tone.
With its strong presence and joie de vivre, the high-tech and innovative Citroën Lacoste makes car travel an all-new experience and an incomparable adventure for the senses.
Pure, simple and laid-back, while remaining sophisticated, the Citroën Lacoste takes another step forward towards the car of the future - a vehicle aimed at putting an end to the "always more" mantra that often reigns in the automotive industry. The new model also fuels Citroën's thinking of focusing on the essentials to create original cars that are affordable and economical, while losing none of their ambition or motoring passion, notably through premium styling.
To be unveiled at the forthcoming Paris Motor Show, this new model is an emblem for a state-of-mind and a lifestyle. Clearly alluding to leisure and pleasure, it takes a simplified, no-nonsense approach to motoring - without forgetting refinement - and transports passengers to a lighter, fresher world.
The Citroën Lacoste Concept is both resolutely Citroën and typically Lacoste. Positioned at the crossroads of the automotive world, where fashion and sport meet, it makes a number of references to all three sectors. The technology on board also strikes a playful note, underlining the apparent paradox between design expertise and lightness of tone.
With its strong presence and joie de vivre, the high-tech and innovative Citroën Lacoste makes car travel an all-new experience and an incomparable adventure for the senses.
Pure, simple and laid-back, while remaining sophisticated, the Citroën Lacoste takes another step forward towards the car of the future - a vehicle aimed at putting an end to the "always more" mantra that often reigns in the automotive industry. The new model also fuels Citroën's thinking of focusing on the essentials to create original cars that are affordable and economical, while losing none of their ambition or motoring passion, notably through premium styling.
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